![]() ![]() I’m yet undecided as to whether I prefer the newer menu. It is color coded and side tab oriented rather than top tab oriented like the older Sony menus. The main menu is the updated version that was first seen in the a7SIII and then on the Alpha 1. There are front and rear dials on the top plate, with the front dial slightly cantilevered up to make it fall to hand (finger?) easily. The shutter mechanism is better damped and quieter than the a7III, which hopefully points towards more durability over the long haul. Being able to front monitor and use the screen in nearly infinite positions is very welcome, as is being able to position the screen for proper vertical shooting. The responsiveness of the screen is fairly good, though I do find the font size a little too small for touch precision at times and wish the menu layout was more like Canons. In many ways the control layout feels like the Alpha 1 (without the extra dial on the left of the viewfinder), though the a7IV has a welcome articulating touchscreen with a 1.037 million dot resolution that is a slight gain over the 922K dot resolution on the a7III’s tilting screen. The a7IV manages to only be 8g heavier than the a7III at 658g (with memory and batter). The body of the a7IV is largely familiar, but with a deeper grip depth that improves the feel of the camera in the hand. As always, this is a completely independent review. Thanks to Sony Canada for getting me a loaner of Sony a7RIV. I’ll detail why in this review.įollow Me Patreon | My Newsletter | Instagram | Facebook | DA Merchandise | Flickr | 500px The Alpha 1 is my most used camera these days, so I’m very familiar with its performance and handling, and I can say that you’re getting a lot of Alpha 1 for the $2500 price point of the Sony a7IV. ![]() The downside? It cost $6500 USD! The new Sony a7IV (technically the ILCE-7M4) is not necessarily an Alpha 1 clone (it has a much lower burst rate, lesser video capabilities, lower resolution, etc…) but I do see a lot of Alpha 1 DNA in this camera. Fast forward a few years and we’ve seen Sony release the truly incredible Alpha 1 ( my review here), which advanced Sony design on almost every level. It got the new battery, the new control layout, and a host of other improvements. The a7III also benefited from a lot of a7S video capabilities, which resulted in it being a better video body than either the a9 or the a7RIII. It inherited an amazing focus system from the Sony a9 that actually gave it better focus capabilities than the more expensive a7RIII, which itself had been a huge step forward. The a7III set a new benchmark for the “full frame affordable(ish)” category by being basically good at everything. Perhaps no Sony camera series has benefitted as much from the “trickle-down” effect as the a7 series. ![]()
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